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Purpose is one of the most valuable things that you can provide people. That’s why inspirational and motivational videos are always at the top of the charts-demand for encouragement will never be exhausted. No matter where you live, what you do for a living, or what your spiritual beliefs may be, we are all hungry consumers of inspirational content. What Dale Carnegie did with his books in the early years of the twentieth century can be done on a much larger stage today, thanks to the power of the internet. Nowadays there are over a billion people online today. A popular viral video can be viewed by millions of people around the world in just a few days.

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Popular video products are flourishing because they connect with their target audience. One of the most powerful way to connect with viewers is by telling a story. Every successful song, every successful movie, every successful book, and every successful online video product accomplishes the same goal-it connects with an audience through a story.

To get a better idea of what I'm talking about you can visit Sanders Says (www.sanderssays.typepad.com). Business and relationship specialist Tim Sanders explains that people are more likely to hear your message when you convey it through stories that connect to the experiences we share as human beings. The key to being understood and remembered is your capability to tell stories that connect with your audience's experiences. When we aren't emotionally connected to what a speaker is saying, we tune out. We always listen closely to someone who is able to tell attractive stories.

Effective meetings and sales presentations take benefit of the power of strategic storytelling. When you bring listeners into your story by connecting to their experience, you make a space where they can start to trust you and want to find out more. Sanders Says it is a great place to go if you want to develop your skill as a storyteller. The better you become at connecting to people through the stories you tell, the easier it is for customers to remember your message.

Tim Sanders is working on his third book, and he asks visitors to submit their stories to his blog .If you have a story about someone who identified a social need and got a company or organization to attack it, you have a great concept for a story. A sander hopes that his stories can inspire people to "save the world at work." To submit a story idea, simply post your concept as a comment on www.sanderssays.typepad.com, and you'll hear from Tim.

While learning about Tim Sanders' blog, you have probably connected with your own experience and thought about people and events that would make an excellent concept for creating your own video product. If you have then all you have to do is turn on a webcam or have somebody point a camera phone at you, tell your story in a way that people can relate to as if it were their personal experience, and you will have created the type of motivational video product that millions of consumers are searching the Internet to find. When your video product is online, let me know where to find it-I'm anxious to take a look.